Fakery and confusion: Campaigns brace for explosion of AI in 2024 – By Madison Fernandez (Politico) / June 18, 2023
Ready or not, AI is here. Campaigns have to figure it out.
Dozens of Democratic strategists gathered on Zoom on Wednesday for a novel meeting. The topic: How to combat an expected explosion of AI-generated fake content flooding TV airwaves and mailboxes in 2024.
The meeting, hosted by the progressive group Arena, drew more than 70 officials. They talked about how generative AI could produce misinformation and disinformation at a pace and scale campaigns have not experienced before.
“I’m much more worried in the short-term,” said Pat Dennis, president of the Democratic-led opposition research group American Bridge 21st Century, pointing to the fact that “we don’t know what’s coming.” Bad actors will have “an exponentially easier time writing more stuff, flooding the zone,” he said.
The convention, to which a POLITICO reporter was granted access, wasn’t a gathering of Luddites. Most were clear-eyed about the need to train campaign staff on how to use the technology. But operatives emphasized the need to teach voters how to identify misinformation and disinformation powered by AI.
CONTINUE > https://www.politico.com/news/2023/06/18/campaigns-ai-2024-00102463
