Donald Trump Jr. Launches News App to Challenge Drudge Report – By Josh Dickey (The Wrap) / March 22, 2022
Donald Trump Jr. is planning to launch a mobile news app with former staffers from his father’s administration that hopes to compete with Apple and Google’s news aggregators, Axios reported Tuesday.
But the venture also has another, if unstated, aim: to fill the void left by the waning conservative darling Drudge Report, whose traffic – and influence – shrank since taking an apparently anti-Trump stance in recent years. Founder Matt Drudge did not immediately respond to a request for comment Tuesday.
With the tag “mainstream news without the mainstream bias,” MxM will be free to users at first, with a team of fewer than 10 staffers curating stories “from a variety of publishers across the ideological spectrum,” per a spokesperson. Axios reported that MxM (short for “Minute by Minute”) started with a small, friends-and-family funding round, but will explore a Series A raise after building its readership.
Also involved are former Trump spokesperson and app co-founder Taylor Budowich; and Cliff Sims, former White House aide and Deputy Director of National Intelligence, who is CEO of Telegraph Creative, which designed the app.
