Simone Biles’ exit brings global attention to mental health – By Neal Rothschild (Axios) / Aug 4 2021
Simone Biles’ withdrawal from Olympics gymnastics events generated significant public interest in mental health, according to exclusive data from NewsWhip.
Why it matters: The Tokyo Games offered the ultimate platform for the topic to get global attention, with much of the world watching the same story.
Biles sparked a bigger conversation about mental health than either Prince Harry and Meghan Markle’s interview with Oprah or Naomi Osaka’s withdrawal from the French Open — both of which generated significant international interest.
By the numbers: In the week following Biles’ withdrawal from the team event, stories about the gymnast and mental health generated more than 2 million social media interactions (likes, comments, shares) — 25% higher than Meghan and Harry in the days following their interview.
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