Why ‘Let’s Go, Brandon’ is the right’s favorite Joe Biden insult – By Andy Meek (BGR) / June 23, 2022
Spend enough time scrolling through Twitter, and you’ll eventually come across it. A simple, three-word exhortation — Let’s go, Brandon! — that started spreading like wildfire across social media in October of 2021.
This phrase quickly became a combination anti-Joe Biden “Let’s go, Brandon” meme as well as a conservative rallying cry of sorts. It’s also driven Biden supporters completely crazy. You’ll generally find the phrase shared in posts written by critics of President Biden, but it’s also gone on to become a hashtag, a meme, it’s included in account names and handles — and it even adorns merchandise. A Let’s go, Brandon song also went viral on TikTok.
We’ll break down the backstory below. It’s best, however, to think about this catchphrase within the context of some larger political forces at work. Biden’s approval rating, for example, just hit one of the lowest levels of his presidency. Inflation is soaring, high gas prices are frustrating cash-strapped consumers, and some Democrats have started whispering about whether Biden ought to be the candidate the party runs in 2024.
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